Chrysler 200 Eminem ad is the talk of the town

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Chrysler Super Bowl Ad
Copyright 2011 Scripps Media, Inc. All rights reserved. This material may not be published, broadcast, rewritten, or redistributed.

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Posted: 02/06/2011

(WXYZ) - There weren't any jokes, and there definitely weren't any supermodels.

But the Eminem/Chrysler 200 Super Bowl ad has Metro Detroiters all abuzz.

The voiceover was done by Grand Rapids native Kevin Yon. His grisly voice starts the commercial off asking viewers "What does a town that's been to hell and back know about the finer things in life?"

The ad takes you on a tour of Detroit. From northbound I-75 you see manufacturing and industry. With shots of historic buildings and snow, it's a cold, hard look at what makes this city strong. Cue Eminem's "Lose Yourself", and at 40 seconds in you get your first glimpse of the Chrysler 200.

With a running time of two minutes and excellent cinematic value, it's practically a short-length film. But the star isn't the Chrysler 200-- it's the city of Detroit.

That's my take. What's your opinion? We want to hear it. Leave your comments below.

 

Copyright 2011 Scripps Media, Inc. All rights reserved. This material may not be published, broadcast, rewritten, or redistributed.

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