Detroit mayor, city council team up for new radio ad

(WXYZ) - "Have you ever thought you'd see the mayor and council working together?,” says the voice on a Detroit radio ad.

No, we didn't. But this ad, set to hit Detroit radio airwaves April 21st features both Mayor Mike Duggan and City Council President Brenda Jones.

The ad, paid for the Detroit Land Bank Authority, brings Duggan and Jones together to promote the preservation of a Detroit neighborhood.

Action News’ D2020 insider Stephen Henderson can't remember a time when the mayor and council collaborated on anything.

“Talk about unprecedented. This represents cooperation, which is the one thing it seems like we have never had.” 

The ad showcases the website buildingdetroit.org which features 12 city-owned properties in East English Village, each home waiting for an owner as long as they are willing to rehab the property and move in.

You'd think such an important project would start with Duggan's voice, but it's Jones that talks of bringing the east-side block back.

Henderson thinks Jones leading the ad is significant.

“We see this a lot now with him trying to make sure she's included make sure she's out front. He wants this to be a partnership and it's not for show."

Even before the ad hits the air, the city reports more than 2,000 people have pre-registered to bid on the properties and the site has seen 500,000 page views.

“We'll see how it works out in terms of actual results actual policy change but this is a pretty good start," says Henderson.

Open houses for the East English properties is April 27th and the first home goes up for auction May 5th. You must be pre-registered to place a bid.

TRANSCRIPT OF “BUILDING DETROIT” RADIO AD:

Brenda Jones: HAVE YOU EVER BEEN ON A DETROIT BLOCK AND THOUGHT, THIS BLOCK COULD BE BEAUTIFUL AGAIN?

Mike Duggan: HAVE YOU EVER THOUGH I’D LOVE TO BUY AND RESTORE A HOUSE IN THIS NEIGHBORHOOD, BUT ONLY IF ALL THE OTHER HOUSES IN THE BLOCK ARE GOING TO BE FIXED UP TOO.

Brenda Jones: HAVE YOU EVER THOUGHT YOU’D SEE THE MAYOR AND COUNCIL WORKING TOGETHER TO REBUILD OUR NEIGHBORHOODS?

Mike Duggan: NOT REALLY. THIS IS MIKE DUGGAN AND IT IS A NEW DAY IN DETROIT. INSTEAD OF JUST KNOCKING DOWN OUR VACANT HOMES, WE’RE SAVING THE BEST. DETROIT LAND BANK IS SELLING THEM TO THOSE WHO BELIEVE IN DETROIT’S FUTURE AND OUR WEBSITE BUILDINGDETROIT.ORG

Brenda Jones: AND THIS IS COUNCIL PRESIDENT BRENDA JONES. STARTING MAY 5TH WE WILL BE SELLING A VACANT HOME EVERYDAY.

Mike Duggan: SO GO TO BUILDING DETROIT.ORG. YOU CAN SEE THE HOMES, TOUR THEM IN AN OPEN HOUSE AND REGISTER TO BID.

Brenda Jones: PEOPLE HAVE WALKED AWAY FROM GREAT HOMES IN THIS CITY BECAUSE THEY THOUGHT THEIR BLOCK HAD NO FUTURE, WELL THEY LEFT TOO SOON.

Mike Duggan: BECAUSE WE’RE RESTORING ENTIRE NEIGHBORHOODS AT ONCE AT BUILDINGDETROIT.ORG.

To check out buildingdetroit.org click here.  
 


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