Disney blocks Deadmau5's attempt to trademark logo in U.S.
Christian Bryant, Newsy
9:21 PM, Sep 4, 2014
10:44 PM, Sep 4, 2014
The Disney empire can be magical and cuddly to some, but they don't play when it comes to legal issues regarding one of their oldest, most popular cartoon characters.
The Walt Disney Company filed an objection this week to prevent EDM producer Deadmau5 from trademarking his dead mouse logo — which the company says bears too great a resemblance to Mickey Mouse.
According to the U.S. Patent and Trademark Office, Deadmau5, whose real name is Joel Zimmerman, submitted a filing Aug. 18 to trademark his logo in the U.S. It includes a description: "The mark consists of a caricature of a mouse head with the letter "X" over each eye and the word, in a stylized format, 'deadmau5' centered beneath the mouse head."