Strategic Plan Announced For Cobo Center Improvement
1:51 PM, Jul 1, 2010
2:02 PM, Jul 1, 2010
DETROIT (WXYZ) - A strategic plan for the renovation of Cobo Center has been
accepted by The Detroit Regional Convention Facility
The plan was commissioned by the Authority, and conducted by
Convention, Sports and Leisure International.
Cobo currently ranks fourth in the market in exhibit space and
does not appear to be losing events due to facility size.
But research shows a significant addition of space is
recommended to better accommodate exhibits, general sessions and
food functions such as:
-Reconfiguration of Cobo's south end
-Extensive renovations and upgrades to other areas throughout
Cobo, particularly in the vicinity of the Michigan Hall
-Back-of-the-house, particularly in servicing meeting and
Authority Chairman Larry Alexander says the expansion of 25,000
square feet provides a more efficient footprint for operations and
customer service without significantly increasing operational cost
immediately. The next step is to transform Cobo Center into a
destination location for local residents and national visitors,
which will generate more revenue for the facility to operate well
into the future.