MJR Cinemas building new theater in Troy, expected to bring 70 new jobs to the area

TROY, Mich. (WXYZ) - MJR Digital Cinemas has announced it will build a new movie theater in Troy in September. The MJR Troy Grand will be located on the southeast corner of Maple Road and Livernois, at the site of a former Kmart store. The theater is expected to open late April or early May 2014.

"The City of Troy is so proud to partner with MJR in transforming the Maple Road-Livernois corner into a first class entertainment destination," Mayor Dane Slater said.  "MJR is an outstanding Michigan owned and operated company bringing quality entertainment to our community."

The theater will also have other elements of entertainment besides watching movies. In the lobby, the theater will feature the MJR Studio Bar & Lounge. The company also said that the new theater will have continuous movie previews playing on big screens in the lobby. There will also be five auditoriums that can show high-definition 3-D films. 

The MJR Digital Cinema said it is different from "typical" movie theaters. The theater will include "over stuffed leather like" lounge chairs that will be "three to four times larger" than at most movie theaters. 

The 74,000 square feet structure will house 16 big screens and seat up to 460 moviegoers. People can expect some of the company's old policies to remain the same. The MJR company said "MJR's free refill policy on pop and popcorn, patron friendly, Movie Rewards Program" will stay the same.

"Troy has great demographics and is the perfect community in which to build a brand new and truly state of the art facility," MJR CEO and Founder Michael Mihalich said. "MJR is very excited about this fabulous opportunity and is looking forward to being an active participant in the Troy business community."
 

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