(WXYZ) — Getting a CBD-infused topical will now be as simple as a trip to the grocery store.
The Kroger Co. is preparing to roll out CBD products like lotions, balms oils and creams in 92 store locations in Michigan. The products — which have been gaining more and more buzz — are bringing relief to tens of thousands of people who suffer from chronic pain and anxiety.
“CBD is a naturally-occurring and non-intoxicating compound that has promising benefits and is permitted within federal and state regulations,” said Corporate Affairs Manager Rachel Hurst by e-mail.
Details about specific locations, and a timeline for rollout have not been made available. According to Hurst, there will be a limited selection of hemp-derived CBD topical products that have been reviewed for quality and safety.
Earlier this year, Michigan’s regulatory agency that oversees marijuana, the Bureau of Marijuana Regulation, announced that CBD products would not be regulated as marijuana if the THC content is below .3% — that move has allowed for a growing market of CBD products.
At least 100 Family Video stores throughout Michigan are already selling CBD products — a move that has increased traffic at local stores according to Erin Gardner, the store manager of the Family Video in Waterford Township.
According to Gardner, people are coming in for the CBD products but eventually pick up movies too.
“People kind of forget that we are even here sometimes I think or even a young generation doesn’t come in here sometimes this is bringing everyone in and they are realizing, wait a second, this is really cool in here and I miss it from my childhood,” said Gardner.
CBD, or cannabidiol, is a product that comes from the cannabis plant. Hemp-derived CBD with trace amounts of THC, or tetrahydrocannabinol, has been given the green light for use by the federal government. These products must contain less than 0.3 percent THC — the substance that gives the so-called "high" associated with marijuana.