Mike Murri is a dedicated broadcast professional with more than four decades of experience in Metro Detroit. He currently serves as Scripps Regional Vice President and Vice President/General Manager of WXYZ and WMYD, where he champions local journalism, fosters community engagement, and promotes thoughtful growth across the stations under his leadership.
Murri began his career as an intern at WXYZ-TV. After a brief tenure as an account executive at WJBK-TV, he returned to WXYZ in the same role and steadily rose through the ranks, holding positions including Local Sales Manager, Director of Sales, and Station Manager. In 2015, he was appointed Vice President and General Manager of WXYZ and WMYD. His role expanded further in 2025 when he was promoted to Regional Vice President, taking on oversight of six additional stations and contributing to the company’s local and digital sales initiatives.
Throughout his career, Murri has played a key role in several impactful projects. He helped establish a long-running partnership with the North American International Auto Show and supported the creation of WXYZ’s street-side studio at Campus Martius Park. He also initiated a collaboration with the Detroit Historical Museum—a project later recognized with an Emmy Award by the Michigan chapter of the National Academy of Television Arts and Sciences.
Murri takes pride in the stations’ continued commitment to community outreach and local programming. He has supported signature initiatives such as the Woodward Dream Cruise special, the 2024 Local Detroit NFL Draft coverage, the annual Brightest & Best tribute to graduating seniors, and sports programming partnerships with both the University of Michigan and Michigan State University. He also leads efforts for the “If You Give a Child a Book” campaign, which has provided thousands of books to children across the region.
As the media landscape continues to evolve, Murri has guided WXYZ and WMYD through a period of digital transformation and strategic innovation—efforts that have contributed to multiple Regional Emmy Awards and “Station of the Year” honors from the Michigan Association of Broadcasters in both 2023 and 2024.
An active leader within both the community and the industry, Murri has served as board chairman of the Michigan Association of Broadcasters and as a member of the ABC Sales Advisory Committee. He currently serves on the executive boards of Forgotten Harvest and Visit Detroit. In 2018, he was honored with the Silver Circle Award for his contributions to local television and has been recognized by DBusiness as one of Metro Detroit’s most influential business leaders.
A longtime resident of Rochester Hills, Murri values time with his wife, Mary, their three children, and five grandchildren. His focus remains on supporting strong journalism and giving back to the community he proudly calls home.
