General Motors launches car-sharing app "Maven"

Posted at 4:50 PM, Sep 23, 2016
and last updated 2016-09-23 16:50:25-04

GM is getting into the car-sharing service, giving some competition to companies like Zipcar and Uber.

It's called Maven.

Robert Tiderington, Senior Manager of North American Operations for Maven, said, "You make a reservation on the app and the app or the phone itself is your key to vehicle."

Maven debuted this service in Ann Arbor earlier this year. It's also at the airport and now it's in downtown Detroit at the Beaubien parking garage next to the Ren Cen.

If you need a car to drive, download the app and find the closest Maven car. After you use it, you drop it off at another Maven location. The cars come perks too.

"4G LTE, they can push the blue button and use Onstar, they have wifi access, they have the ability to plug in and use their phone, whether it's an Apple device or Android device, to bring their world into our vehicles."

Rates start at $3.50 for every half hour. Hourly rates start at $7 and day rates start at $49.

You can rent sedans or SUV's. If you get into an accident, you are covered.

"Insurance is totally covered. Insurance is something that we offer as part of the program."

And it's a "win-win" for GM because their customers are getting to test drive their vehicles, in hopes of them purchasing it sometime down the road.

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