Bridal boutique aims to raise 60 wedding dresses in 60 days to help cancer nonprofit

Posted at 2:15 PM, Sep 08, 2019
and last updated 2019-09-08 19:43:24-04

ANN ARBOR, Mich. (WXYZ) — The Brides Project, an initiative of the Cancer Support Community of Greater Ann Arbor, is a bridal salon with a heart!

Wedding gowns, donated from salons, designers and brides, are sold at discounted rates at their boutique in Ann Arbor.

Every cent from the sale of those donated gowns, veils and accessories at The Brides Project go to the CSC, which offers a wide range of professional programs to people impacted by cancer– support groups, educational workshops, social activities, and healthy lifestyle classes such as nutrition, meditation and yoga. All programs are offered free of charge to people who have, or have had cancer, as well their loved ones.

Bonnie Dockham is CSC's executive director. She says the money raised "goes so much further in the lives that we touch.. in ways that people will probably never even know."

This September and October, the project is running its 5th Annual “60 in 60” campaign, with a goal of collecting 60 dresses in 60 days.

They're collecting dresses designed within the past two years to ensure their inventory continues to meet brides’ demand for on-trend, designer gowns.

The Brides Project director is Kim Nowaczyk. She says the campaign is now in its 5th year.

"We found with salons, this is about time to change their inventory .. so they have dresses they're ready to move. They graciously volunteer to send them to us so we can resell them. We also get them from brides that are gently used .. so it's a win win," says Nowaczyk.

"The Brides Project" is located at 1677 Plymouth Road. in Ann Arbor.

To learn more about it and the 60 in 60 campaign, head to

To learn more about Cancer Support Community of Greater Ann Arbor, go to: