The downtown Detroit Under Armour “Brand House” store is set to open April 13.
The apparel company is following in Nike’s footsteps and opening a 17,000 –square foot store just down the street on Woodward Avenue.
The company's chairman and CEO Kevin Plank made the announcement at a charity event in Detroit last November alongside Quicken Loans founder Dan Gilbert.
Under Armour has outlet locations in Howell and Birch Run.
