News

Actions

Labatt launches 'Loving Michigan' cans featuring Mackinac Island

Labatt cans celebrate iconic Michigan landmarks
Labatt cans celebrate iconic Michigan landmarks
Labatt cans celebrate iconic Michigan landmarks
Posted at 10:20 AM, Jun 13, 2018
and last updated 2018-06-13 15:25:43-04

While you're shopping this summer, you may notice some of Michigan's iconic landmarks printed inside the state outline on cans of Labatt Blue and Labatt Blue Light.

It's all part of Labatt USA's "Loving Michigan" campaign. The company has partnered with the Grand Traverse Baykeeper which helps to protect and preserve water quality throughout the Grand Traverse Bay watershed.

“Not only is clean water required to make great beer, but it also means recreation on the water," Labatt Family Brand Manager Lisa Texido said in a release. "By working to improve our water footprint, we’re also able to impact our communities to help ensure everyone can swim, boat and enjoy our local waterways throughout the summer."

The limited-edition cans will feature popular Michigan summer water destinations. Those include Mackinac Island, Grand Haven State Park, Turnip Rock and the Ambassador Bridge.

You can find the Loving Michigan cans in all locations that sell 24-packs or 15-packs of Labatt Blue and Labatt Blue Light

Check out the cans below.

Grand Haven State Park

Turnip Rock

Mackinac Island

Ambassador Bridge