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Detroit Auto Show attendance rises for 2016

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Posted at 7:52 AM, Jan 25, 2016
and last updated 2016-01-25 07:52:19-05

As 2015 was the best years for U.S. auto sales, 2016 is off to a great start as the North American International Auto Attendance rose this year.

With 104,263 attendees on the final day of the auto show, the total ticketed attendance was 815,575 which edged out last year's total of 808,775. That means they averaged nearly 91,000 people attending the auto show each day.

More than 70 percent of the displays at the show are new, which represented about $200 million in investments from automakers, suppliers an auto show partners.

In all, the auto show had a nearly $430 million impact to the regional economy, which is up $30 million from last year.

“The $430 million in economic impact is nearly equivalent to having two Super Bowls in Detroit every year, a truly astounding figure when you stop and think about it," NAIAS Chairman Paul Sabatini.

More than 13,000 also attended the Charity Preview, raising $5.2 million for eight local charities. Also, 5,068 journalists from 60 different countries were at the press previews on the first two days of the auto show, where 61 vehicles were introduced and six vehicles debuted.